The event's purpose is to connect designers and entrepreneurs and to assist these enterprises to boost their business through the power of design.
Design Venture Day (DVD) is a one-day program under the Lahti Design Week in Finland. It targets small and medium-sized enterprises that are eager to acquire professional designers for their business.
Client
Personal Project
Project Year
2018
Design
Venture Day
Visual Identity｜Graphic Design
Motion Graphic｜Social Media Design
Logo
“From zero to one” is the slogan I created for DVD. Being akin to the Big Bang, it illustrates the possibilities and ingenuity brought by the program. To present this visually, the logo is designed in the appearance of an expanding swirl that generates countless surprises.
Associating with the logo of Lahti Design Week, the DVD logo features lines of various thickness. Letters DVD are also embedded in the logo.
Animated & Static Posters
To be corresponding to the slogan of “from zero to one”, the key visual is a set of circular shapes symbolizing expansion. The idea of growth is vividly represented in the animated poster.
